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Mixed Data

4 years ago by Jennifer Watkiss

CMO’s quick reference: “Big Data”, “Mixed Data”, “Intelligent Data” – what does it all mean?

Data is crucial to Modern Marketing, but what do all those buzzwords mean? This guide explains all. Data is the key to all successful Modern Marketing techniques, helping to identify new opportunities using all of the available information to hand. But like any new development, marketers have had to introduce new terminology to explain the…

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