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Marketing Apps

1 year ago by Matt McGowan

How email could help brands to make Pokémon GO

Pokémon GO is crazy fun, dangerously addictive and just plain dangerous when it leads distracted people into trouble. is charting every incidence of injury and mayhem while they’re Mewtwo hunting here. Still, that hasn’t deterred anyone so far – least of all marketers, who are dreaming up creative ways to buy into the hype. In…

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pokemon go

3 years ago by Jennifer Watkiss

A day in the life of a connected CMO: apps you need

Unlock the true marketing potential of your mobile devices with this list of essential apps. You’ve got a busy day ahead, most of it is inevitably out of the office. So stay connected with this selection of marketing apps that will make your life easier when on the move —  from the moment you wake up…

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3 years ago by Jennifer Watkiss

How mobile-thinking can drive event success

It’s hard to separate your event attendees from their mobile devices, so why not use it to your advantage to improve your chances of event success? Trade shows and conferences are a big part of the B2B world. Five years ago speakers wouldn’t have liked attendees using their phones all the time, but now it’s a…

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4 years ago by Steve Denner

Top 6 apps for CMOs

Must-have apps for Modern Marketing Leaders. If you’re a Modern Marketing Leader, you’re missing out if you don’t keep up with the latest tech. The right apps can make your life so much easier and more efficient. Here are the top six we recommend you check out…   Create and collaborate Google Drive is a superb tool: it…

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