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industry-publishing

2 weeks ago by Adestra

Incisive Media Renews Partnership with Global MarTech Provider Adestra

London, 11 January 2017 – Incisive Media, a world leader in business media, information and events, has chosen to once again renew its partnership with digital marketing solutions provider Adestra. Incisive Media has worked with Adestra for nearly a decade, having found the relationship to be extremely beneficial from both a customer service and technology…

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2 months ago by Jennifer Watkiss

The best of email automation in 2016

With only 7 percent of in-house marketers considering themselves ‘very successful’ with marketing automation (2016 Email Industry Census), you’d be forgiven for thinking it’s not worth the effort. There is a significant difference with agency respondents, of whom 13 percent report the same result. However, it’s still not as high as you’d expect compared to…

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