Social Media Integration
Your existing subscribers are your biggest advocates as they have given you their data. With 78% of the UK online population use social networks and sharing websites, your subscribers are likely to be connected to like-minded people who may also be interested in what you have to say. Harness this opportunity with Adestra’s MessageFocus Social Sharing feature and let your email recipients do the work for you.
How does it work?
Share links for the most popular social networks, including Facebook, Twitter, LinkedIn and Google+ can be inserted into your email at the touch of a button. These links give your recipient the opportunity to share your full email content or individual articles.
Capture the data of the social viewers
A link to a sign up form can be dynamically displayed to individuals who are viewing your shared content. This helps to grow your database and measure the return of investment on your social media activity.
Measuring the success of your activity is so important.
MessageFocus Social Sharing allows you to see:
- How many recipients have shared your content.
- Which social networks your content has been shared to.
- The number of times your content has been shared within the social networks.How many times your content has been viewed.