Email marketing for Ecommerce

Many market-leading ecommerce businesses such as Heals, BBC Shop and Designers Guild use MessageFocus to create, send and monitor their email campaigns, ensuring that they deliver results and ROI.

Driving sales from email marketing

MessageFocus enables retail and ecommerce businesses to build and manage highly deliverable campaigns which drive your customers towards your online point of sale. Adestra’s MessageFocus is designed to drive that revenue opportunity whilst integrating seamlessly into your existing marketing and communications programme.

Dynamic development

Adestra will help you maximise return from your MessageFocus account by ensuring you have access to the innovations that will enrich your business structure. Features developed with our ecommerce clients in mind include:

Data collection forms with automated trigger emails
Automated abandoned basket campaigns
Birthday emails or purchase reminders based on previous purchase date
Automated email campaigns pulling content from your site
Transactional emails

Developed entirely in-house by our staff, Adestra’s MessageFocus benefits from dynamic and ongoing product development to ensure our clients receive the latest in technology and functionality. We also work hard to maintain a higher inbox placement rate than any other ESP – peaking at 99.8%.

Ecommerce expertise

Adestra works with many online retailers of all sizes to help them deploy email marketing that delivers results. Each client is overseen by one of our account managers. They have extensive industry experience and can consult with your team over email marketing issues that directly affect your campaigns, to maximise your results.