Wyvern
Wyvern are a leading direct marketing services company dedicated to making the lives of marketers easier and more profitable through their award winning list management division Wyvern Direct Response; their innovative computing division Wyvern DataCare, providing leading web technology and marketing services; and Wyvern Magic, their sales and marketing CRM software available as an on-premise solution or SaaS (Software as a Service).
Adestra have a long-standing relationship with Wyvern and share many clients. The integration means that targeted marketing lists segmented in Wyvern DM can be uploaded into Adestra’s MessageFocus email platform ready to be launched. Post-email send information recorded by the comprehensive MessageFocus reporting suite is then transferred back into Wyvern DM via key metrics reporting of clicks, opens, bounces and more.