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MessageFocus Integration Partner Expert

MessageFocus Certified Integration PartnerMake sure you can provide top service and consultancy to your clients. This course will give you a broad understanding of MessageFocus from campaign creation, through marketing automation, to effectively managing your account structure and setup.

In order to complete this certification you’ll need to have:

  1. Completed the introductory session Getting Started with Adestra’s MessageFocus
  2. Completed all the below classes
  3. Successfully passed the exams
  4. Implemented at least 3 MessageFocus integrations

If you have a large number of users you’d like to complete the certification, we can arrange face-to-face workshops. For more information email training@adestra.com.


1. Creating a Successful Email Campaign

Coming soon


2. Advanced Reporting

Coming soon


3. Making the Most out of Your Data

Data is the cornerstone of email marketing, and the key to your success as a marketer! This session will teach you how your data is stored in MessageFocus and how to create and amend the data set.

Objectives

  • Know how to create various data tables and lists within MessageFocus
  • Understand how to introduce new data from external sources
  • Know when to use forms and preference centers in MessageFocus
Enroll in this class Take the exam

4. Create Your own Signup Forms and Preference Centers

Being able to create forms for lead generation and data collection can sometimes be a laborious task. Building on the content from Making the Most out of Your Data with MessageFocus, you will learn how to create a form  to use on your website or in an email campaign, and how to trigger additional actions from the form submission.

Objectives

  • Understand how to create data capture forms in the MessageFocus Form Builder
  • Know how to create a preference centre for subscribers
  • Know how to host a MessageFocus form on your corporate website
  • Be able to link to a MessageFocus form to an email
Enroll in this class Take the exam

5. Using Filters to Create your Audience Segments

Coming soon


6. Administrating your Account

Gain more control over your account and a better understanding on how MessageFocus works. The administrator session will take a deeper look into the back end of MessageFocus, and enable you to make changes to your account that normally require Support team assistance.

Objectives

  • Know how to create various data tables and lists within MessageFocus
  • Understand how to introduce new data from external sources
  • Know when to use forms and preference centers in MessageFocus
Enroll in this class Take the exam

7. Automating Email Programs

Coming soon