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  • In her role as a Customer Success Manager for Adestra, Dani is focused on ensuring all our clients are able to leverage our email marketing software and the services we provide to meet and exceed their marketing goals. Follow her on Twitter at @DaniAtAdestra.

5 months ago by Dani Woolley

Pitfalls of marketing to new mums (by a new mum)

Editor’s note: Dani is one of our Customer Success Managers and she is preparing to return from her maternity leave. Even while she was away, she kept a keen eye on which brands are using email marketing to its true potential, prompting her to write this article. Close to the point of becoming a new…

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new mum email marketing